Customization Tool
Data-driven Product Customization
Data has always been a driving force when it comes to customization. To add this layer of consumer information allows you to provide a product that matches not only their preferences but also their (unknown) physical needs to optimize comfort and wearing experience.
Aesthetical Product Personalization
Aesthetic customization is not unknown in the footwear industry, however the digital journey is something that easily stays behind. Creating a tool that fits the product concept as well as provide clarity in the steps is key for an ultimate experience.
Below an example of a customization tool for a modular sandal concept where each part can be chosen and interchanged based on the wearer’s activity and styling preferences. Showcasing an experimental concept and one for e-commerce purposes.
